Make the joy of renting a home PURE – simple and satisfying experiences for all.
PURE Property Management in Santa Rosa, California provides investors like you with solutions.
We talk to landlords all the time who struggle with bad residents, vacant properties, and expensive repairs. We’re here to help.
Our team offers full service residential property management and resident placement services in the Sonoma, Mendocino, and San Francisco Counties and surrounding areas. As a locally operated business, we care about you, your property, and our community.

Professional Affiliations
As members of the National Association of Residential Property Managers (NARPM) and the California Apartment Association (CAA), we provide leadership to the entire property management industry in our local Sonoma County market. Our property managers participate in leadership roles in the local chapters of these organizations and work hard to stay up to date on all the best practices in real estate management.
Community Involvement
Because community matters to us, we partner with local organizations to gather donations and provide volunteer opportunities. We work with groups like The Rotary Club of Santa Rosa, Rincon Valley Education Foundation, Brush Creek Nursery School, Montgomery High School, Girl Scouts, Easter Seals, United Way, Sonoma County YMCA, and many others.
Meet the Team

David Carlson
Operations Manager

Keehay Jackson
Business Development

Jock McNeill
VP Acquisitions

Keith T. Becker
Director of PM Compliance & Education

Aislyn Hernandez
Assistant Property Manager

Ariana McNally
Assistant Property Manager

Ariel Rhodes
Property Manager

Ariella Zepeda
Accountant

Ben Burgoon
Senior Property Manager

Carole Cunnington
Property Manager

Conchetta Fleming
Assistant Property Manager

Crystal Colville
Accountant

Daniela Cocone
Accountant

Daysi Gonzalez
Commercial Property Manager

Daria Rogina
Office Administrator

Elizabeth Franzen
Accountant

Emilee Pilisdorf
Assistant Property Manager

Heather McManus
Accounting

Jaidene James
Senior Property Manager

Jennifer Rihl
Property Manager

Jon Teeter
Property Manager

Katie O'Brien
Property Manager

Kendall Harrison
Property Manager

Madison Davis
Property Manager

Maria Rodriguez Cruz
Office Administrator

Michelle Rogers
Property Manager

Miranda Ceja
Property Manager

Nicole Burns
Accountant

Nicki Teldeschi
Executive Assistant

Phyllis Maurer
Accounting

Rafael Gomez
Assistant Commercial Property Manager

Sarah O'Brien
Property Manager

Sean O’Leary
Property Manager

Viviana Nunez
Assistant Property Manager
Your Investment Is In Good Hands with PURE Property Management
Real Estate Investing can be a phenomenal wealth-building opportunity, but there are risks involved. Here at PURE, it is our job to help you navigate the risks and provide you with a worry-free property management experience. We invest heavily in staff education and hold memberships in the top industry associations. Our broker achieved the highest NARPM certification of Master Property Manager (MPM) and members of our staff have achieved or are working towards their Residential Management Professional (RMP) designations. These designations give us the competence and confidence to operate at the highest level possible.

Areas We Serve


What People Are Saying About Us
Inquire with Us
North Bay Office
1101 College Avenue Suite 140
Santa Rosa, CA 95404
(707) 524-8380
northbay@purepm.co
CA DRE #02124826